Using a "flashy" landing page as the standard entry to your site can cause more harm than good. Flash movies can be cool and attention-grabbing, but if your visitor is looking for specific information on your site, the added time to view your cute little introduction could aggravate them enough to leave your site before they even arrive at your true Home page.
Website Content Tips
For best conversion, use conversational tone and provide plenty of text to generate interest. Use the terms that people are searching for.
Website Images and Video
Make your site sticky by integrating photos and graphics in attractive ways. Slideshows, photo galleries, videos and flash movies bring your site to life and stir interest.
Images On Your Website- Best Practices
How to use images on your website to reinforce text for better conversion rates. Pictures, photographs, graphics, diagrams all help visitors more quickly understand your content.
Identify Your Target Audience
How to establish a list of objectives for your website and shape it for your best prospects. Identify your specific target audience for the best quality leads. Determine your strengths!
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