Ranking high on Google is every website owner’s dream. Get free traffic! It’s harder to rank than it was when Webmaster Ray started creating sites. Two of the biggest reasons is that there are simply many times the number of websites that there were 10 and 20 years ago, but also that large companies can afford the increasing expense of climbing to the top of the list. But the basics of Search Engine Optimization remain and the content of your website is still a major factor.
High Ranking Keywords
Your website must include the words that your prospects are searching for, and you can compete with large companies by focusing on niche terms, also known as “long tail keywords” since they are easier (and cheaper) to incorporate and see results. Another way of using keywords is to learn which ones get searched the most. There are various tools to do this. You can also use high ranking words that relate to your website’s purpose, since someone may stumble upon your site that way.
Top 26 Google Searches In the US (2026)
Here are the top 26 keywords, along with comments on how to use them:
# – Search – – – Search Volume
1 YouTube 185 million
Create your own Channel for free and add videos. YouTube is actually the 2nd largest search engine in the world, so help people find you there. Create videos!
2 Amazon 124 million
Instead of going directly to Amazon.com, use this link and a portion will go to charity at no cost to you!
https://www.attractweb.com/shop/
3 Facebook 101 million
Post weekly or monthly, simply describing how you helped a customer and include one or more photos.
4 Google 83.1 million
Get Customer Reviews using your Google Business Profile. Be sure that your website Sitemap has been uploaded to Google.
5 Gmail 55.6 million
Free email accounts for business or personal use.
6 Wordle 55.6 million
Add a game to your site? Think of other out-of-the-box-ideas to keep customers or visitors returning to your site.
7 ChatGPT 45.5 million
Use it to add content to your site, create a blog, post to LinkedIn.
8 Google Translate 45.5 million
We can add to your site if you have a population of visitors who speak Spanish or any other language. Automatic language translation.
9 Walmart 45.5 million
Mention as a keyword if you sell just about any product that they sell
10 Weather 37.2 million
Mention as a keyword if any of your products or services are dependent on certain weather conditions.
11, 12 News , Translate
Add a “News” page to your website so visitors can see the latest info.
Sprinkle the keyword “translate” into text if different languages or nations could be a factor.
13 Food Near Me 30.4 million
If you are a restaurant or sell any food items, mention as keyword.
14, 15 Chat GPT, Home Depot
Chat GPT can be used by you, or you could suggest to visitors if you are helping them write, create, or manage something.
Home Depot could be mentioned as a keyword if you have products or services for items they sell
16, 17 Yahoo , Yahoo Mail
Still a search engine that people utilize.
18, 19 NFL , NBA 24.9 million
Sports related keywords to incorporate.
20, 21, 22 Ebay, Target , Amazon Prime
Retailers mention as keyword such as “Compare to items at Target”.
23 Calculator 24.9 million
Financial related use as keyword for accountants, tax advisors, investment companies and any other numbers-related fields.
24 Eight Sleep 24.9 million
Keyword if you sell beds or anything related to the bedroom or any services related to sleep, health, fitness.
25 Instagram 20.4 million
Post weekly or monthly to grow your audience.
26 ESPN
Sports related use as keyword for products, services, teams, leagues.
Contact Webmaster Ray to improve your website!
Domain registration is your website address, which can also be used for your official email account. Include keywords in your URL when possible for better search engine optimization. Once your website is online, place it on business cards, brochures, email signatures, signage, vehicle wrapping, yard signs and any correspondence with customers and business prospects. 
If you have a website for your small business or organization, not only do you receive spam offers for SEO Packages or web design, but you likely have received hard-copy letters in your postal mail warning you to renew domain services now! I receive plenty of these and get calls regularly from my clients to confirm that they should ignore them. I actually tell people to feel free to rip them up, stomp on them and maybe even burn them.
